Visual Designer

Highwire Coffee Website

I saw an opportunity to redesign the website for Highwire Coffee Roasters and pitched the project to the founders. I utilized a clean, user-friendly design to attract new customers and streamline site navigation. The simple call to action on the landing page easily directs users to the online store to purchase coffee. The product photography of the coffee bags allows customers to see exactly what they're purchasing, and linking the website to Highwire's Instagram account welcomes site visitors to explore more about the company.