Print Design

ROLE: Creative Direction, Package & Print Design, Iconography

COMPANY: 4track tea

Package and print design for 4track tea, which offers a unique variety of custom blends and single origins. I led the redesign while collaborating with founders to increase sales and brand visibility. Simplifying the tea packaging from four categories down to two streamlined the production process as well as easily leading customers to discover new teas or find their favorite.