Package Design
role
Art Direction, Package Design
COMPANY
Brandless
Brandless was an e-commerce CPG, SoftBank funded startup focused on making curated better-for-you essentials more accessible. For this project, I conducted competitive research and created a packaging system that’s differentiated from other Brandless products while maintaining the simplicity of the brand. Accents of a lush, deep green speak to the products within the beauty and wellness categories.
